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Key Considerations When Selecting a Trade Mark Class in the UK

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If you are a business owner seeking to protect your intellectual property, you might consider registering a trade mark with the Intellectual Property Office (IPO). An essential part of the application process is considering which class or classes you wish to select which will cover the scope of your trade mark protection. In this article, we explore key considerations when selecting a trade mark class in the UK, as well as mistakes to avoid in the application process.

What is a Trade Mark Class?

The Intellectual Property Office (IPO) created a system of classifications for various trade marks. These classes distinguish different business areas. The easiest way to understand trade mark classes is to see them as identifiers of your business service or goods you sell. They group different products and services together in order to make various areas of business easily identifiable. Therefore, your registered trade mark must be part of at least one class to receive protection in that area.

For example, if your business sells clothing, you should review the classes and select the one that fits your business best. In this case, you would select Class 25 because this class is specifically for clothing, and it is likely your trade mark will need protection in that industry. 

There are a total of 45 different classes. 34 classes relate to goods and 11 relate to services. These classes vary from anything such as chemicals, photography, clothing, paints and many other materials, goods and services.

Trade mark classes aim to cover every industry. An example of some classes include:

  • Clothing (Class 25);
  • Handbags (Class 18);
  • Metals (Class 6);
  • Photographs (Class 16); and
  • Tobacco (Class 34).

Additionally, when selecting a trade mark class, you are not limited to a single class. You can select multiple classes for an additional fee. The IPO calls these multi-class applications. They are useful for businesses looking to cover as much ground as possible.

The trade mark classes you chose should align with the trade mark itself. You will note the IPO lists many different trade mark classes. To successfully register your trade mark, you must choose the class that best reflects your business’ product or services.

How Do I Choose the Correct Class?

There is a useful tool called the TMclass search tool available online. This tool allows you to search key terms. It also provides you with suggestions for which class may be relevant. For example, when searching the word ‘shoes’ for a shoe brand, the tool suggests Class 25. This class relates to clothing, footwear and other aspects such as footwear and headgear.

The easiest method to identify which class fits your trade mark most accurately is to consider the following questions:

  • What is the function of my goods?
  • What sort of service do I provide?
  • What industry am I in?
  • What materials does my business use? E.g. raw materials, fruit and vegetables, wood, metal etc.

These questions will help you determine which areas of trade your business operates in. In turn, you should be able to choose the most relevant trade mark classes.

Specification Statement

The registration process will ask you to provide a specification statement. This will contain details on your goods or services. Within the specification statement, you should include details on what goods or services you currently provide to your customers. Likewise, consider any future plans, such as providing additional goods or services. This is not intended to be extremely broad or too future-oriented and should always genuinely reflect your business and the products or services that you offer. You will want to clearly state if anything is simply of future interest.

You should also always consider your business’ future carefully when selecting a trade mark class. This is because it will be registered for up to 10 years. This means you will want the trade mark to remain consistent as your business grows and develops. A trade mark is a brand identity tool and should be able to have flexibility within the goods or services you offer now and also in the future.

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Single Class Applications and Multi-Class Applications

A single class application will be for your trade mark to be registered in one class only. There is no problem with this, provided you feel that your goods or services do not fall into any other classes. You will want your business’ trade mark to be protected as much as possible. Therefore, if you think there may be an overlap between two or more classes, you may consider a multi-class application.

Multi-class applications give you more flexibility and provide you with greater protection across different classes. It is ultimately up to you what class you feel your product or service falls into. If you are unsure of what to choose, consult a legal professional to avoid making a mistake.

Can I Amend the Application Once It Is Submitted?

Once you have submitted the application to have your trade mark registration considered by the Intellectual Property Office, you cannot alter it. This means you cannot alter the actual representation of your trade mark (for example, by altering a logo or slogan). Nor can you add or remove classes from your application.

If you apply to register your trade mark in one class, but later decide you want to expand your business and brand into another class, you will have to submit a fresh application. This is why it is important to apply the first time correctly. 

Choosing the Wrong Class

If you choose the wrong class, your trade mark will not be protected in the area of trade your business operates within. It will essentially mean the process of registration has been worthless and you will need to apply to register again in the correct class. This is why a multi-class application can be a better idea if you feel that your trade mark and business product or service fall between multiple classes.

Extra classes cost £50 each in addition to the £170 trade mark application cost for one single class. Therefore, if you wished to make an application for your trade mark to be registered across three different classes, it would cost you £270 in total.

Key Takeaways

Trade mark classes should be chosen carefully and correctly, as your trade mark will only be protected within the class it is registered within. You can not change your application once it is submitted. Therefore, you should ensure you apply correctly the first time. You can apply for one single class. Alternatively, you can make a multi-class application if you feel your business overlaps in several areas. This will cost an additional £50 per additional class application but could provide necessary protection for you.

If you need help with selecting a trade mark class, our experienced intellectual property lawyers can assist as part of our LegalVision membership. For a low monthly fee, you will have unlimited access to lawyers to answer your questions and draft and review your documents. Call us today on 0808 196 8584 or visit our membership page. 

Frequently Asked Questions

Can I amend an application after I have submitted it?

You cannot amend an application either in terms of the representation of the trade mark itself, or to add additional classes to your application. You must select all classes you wish to register your trade mark in before your application is submitted.

How much does it cost to register a trade mark?

To register your trade mark in one single class, the fee is £170. You will then pay £50 for each additional class you wish to apply for. 

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Clare Farmer

Clare Farmer

Clare has a postgraduate diploma in law and writes on a range of subjects and in a variety of genres. Clare has worked for the UK central government in policy and communication roles. She has also run her own businesses where she founded a magazine and was editor-in-chief. She is currently studying part-time towards a PhD predominantly in international public law.

Qualifications: PhD, Human Rights Law (underway), University of Bedfordshire, Post graduate diploma, Law, Middlesex University.

Read all articles by Clare

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