{"id":189320,"date":"2024-07-21T19:14:46","date_gmt":"2024-07-21T18:14:46","guid":{"rendered":"https:\/\/legalvision.co.uk\/?p=189320"},"modified":"2024-07-21T19:14:49","modified_gmt":"2024-07-21T18:14:49","slug":"vital-data-privacy-cookie-documents-e-commerce","status":"publish","type":"post","link":"https:\/\/legalvision.co.uk\/data-privacy-it\/vital-data-privacy-cookie-documents-e-commerce\/","title":{"rendered":"Vital Data Privacy and Cookie Documents for Your E-Commerce Shop"},"content":{"rendered":"\n<p>Many businesses now operate online and gather a range of user data. Protecting your customers&#8217; data and rights is vital when running a digital online business. Robust data privacy and cookie documents are essential for e-commerce businesses to comply with mandatory legal requirements and maintain customer trust. This article explores vital data privacy and cookie documents for your e-commerce shop and why they are essential.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Types of Data Does an E-Commerce Shop Collect?<\/h2>\n\n\n\n<p>E-commerce shops often collect a wide range of user data and information to help smooth online sales transactions and enhance user experiences.&nbsp;<\/p>\n\n\n\n<p>This will typically include a range of information about a customer, such as a customer&#8217;s name, delivery address, email address, and payment information provided during checkout.&nbsp;<\/p>\n\n\n\n<p>Additionally, businesses often collect technical data through cookies and other tracking technologies. This could include technical data such as an individual&#8217;s IP address, browsing history, and device information, which can help an <a href=\"https:\/\/legalvision.co.uk\/ecommerce-online-business\/starting-ecommerce-business\/\">online business<\/a> improve website functionality, personalise user experiences, and support marketing efforts.&nbsp;<\/p>\n\n\n\n<p>Using personal and technical data in these ways requires compliance with various legal rules designed to protect users.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Which Website Documents Are Important?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Privacy Policy Documents<\/h3>\n\n\n\n<p>It is vital to inform users how their data is collected, used, and protected when visiting your e-commerce website. This provides transparency and helps build trust, ensuring customers feel secure when sharing their personal information with your business.&nbsp;<\/p>\n\n\n\n<p>A <a href=\"https:\/\/legalvision.co.uk\/data-privacy-it\/website-privacy-policy\/\">Privacy Policy<\/a> is crucial to complying with legal requirements under the UK General Data Protection Regulation (<strong>UK GDPR<\/strong>) and the Data Protection Act 2018.<\/p>\n\n\n\n<p>A Privacy Policy is a document that should clearly explain how your e-commerce shop collects, uses, stores, and protects personal data.&nbsp;<\/p>\n\n\n\n<p>Critical information in this document should include, without limitation, the following:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Personal Data Collection<\/em>: You must explain what personal data you collect and how you collect it;<\/li>\n\n\n\n<li><em>Purpose of Data Use<\/em>: You must disclose why you collect personal data, such as for processing orders or marketing purposes;\u00a0<\/li>\n\n\n\n<li><em>Data Sharing<\/em>: You must tell users if and how you share their data with third parties, including service providers or partners;\u00a0<\/li>\n\n\n\n<li><em>Data Security<\/em>: You must describe the measures to protect personal data from breaches, unauthorised access, or other security threats;<\/li>\n\n\n\n<li><em>User Rights<\/em>: You must explain the rights that users have in relation to their data, such as the ability to access, correct, delete, or restrict the processing of personal data in some instances; and<\/li>\n\n\n\n<li><em>Contact Information<\/em>: You must provide contact details for users to contact you if they have questions or concerns about your data privacy practices, such as the details of your Data Protection Officer, if relevant.\u00a0<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Cookie Policy Documents<\/h3>\n\n\n\n<p>A Cookie Policy is a document that explains to your website visitors how your site uses cookies. Cookies are small data files stored on the user&#8217;s device that help improve their browsing experience by remembering their preferences and activities.<\/p>\n\n\n    <div class=\"my-7 lg:my-10 border-y-2 border-gray-100 py-7 lg:py-10 flex flex-col sm:flex-row items-start gap-10\">\n                    <img decoding=\"async\" class=\"w-52 mx-auto my-0! rounded\" src=\"https:\/\/img.legalvision.com.au\/wp-content\/uploads\/sites\/4\/2023\/07\/04001038\/uk-gdpr-factsheet.jpg\" alt=\"Front page of publication\"\n                 loading=\"lazy\" width=\"208\" height=\"298\">\n                <section>\n            <div class=\"text-2xl font-bold\">GDPR Essentials Factsheet<\/div>\n            <div class=\"body-text\">\n                <p>This factsheet sets out how your business can become GDPR compliant.<\/p>\n            <\/div>\n            \n\n<a href=\"https:\/\/img.legalvision.com.au\/wp-content\/uploads\/sites\/4\/2023\/07\/04001020\/LegalVision-UK-GDPR-Factsheet.pdf\" class=\" block px-5 py-3.5 max-w-fit bg-orange button__hover transition rounded text-white font-bold text-lg no-underline uppercase leading-tight text-center\" target=\"\" rel=\"\">Download Now<\/a>        <\/section>\n    <\/div>\n\n\n\n\n<p>The Privacy and Electronic Communications Regulations 2003 (<strong>PECR<\/strong>) specifically address using cookies and similar technologies. <a href=\"https:\/\/www.legislation.gov.uk\/uksi\/2003\/2426\/contents\">PECR<\/a> requires that users be provided with clear and comprehensive information about the purposes of cookies and must consent before certain cookies are placed on their devices.<\/p>\n\n\n\n<p>Your Cookie Policy should clearly explain information, including:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Types of Cookies Used<\/em>: Your policy should explain the types of cookies your e-commerce site uses, such as session cookies, persistent cookies, first-party cookies, and third-party cookies;<\/li>\n\n\n\n<li><em>Purpose of Cookies<\/em>: Your policy should describe why you use cookies, such as for website functionality, analytics, advertising, or enhancing user experience;<\/li>\n\n\n\n<li><em>User Consent<\/em>: You must inform users about managing or turning off cookies through their browser settings. You should obtain explicit consent before placing non-essential cookies; and<\/li>\n\n\n\n<li><em>Third-Party Cookies<\/em>: If your site uses cookies from third parties, you must provide details about these third parties and their cookies&#8217; purposes.<\/li>\n<\/ul>\n\n\n\n\n<a href=\"#content-next\"\n   class=\"block p-4 mt-10 text-xl font-bold text-center text-white no-underline bg-gray-800 rounded-t-xl\">\n    Continue reading this article below the form\n    <i class=\"text-xl fa-regular fa-arrow-down\"><\/i>\n<\/a>\n<div class=\"px-6 pt-10 pb-12 mb-10 text-center bg-gray-100 rounded-b-xl sm:px-12 test\">\n    <div class=\"mb-8 text-2xl font-bold text-orange\">\n        Need legal advice?\n        <br>\n        <span class=\"text-lg not-prose\">\n                            Call <a href=\"tel:+448081968584\" class=\"not-prose\">0808 196 8584<\/a> for urgent assistance.\n                <br>\n                Otherwise, complete this form, and we will contact you within one business day.\n                    <\/span>\n    <\/div>\n\n    \n\n<div class=\"not-prose flex justify-center text-left gform_input_bg_white    \">\n    <script>\nvar gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),document.addEventListener(\"gform\/theme\/scripts_loaded\",function(){gform.themeScriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,themeScriptsLoaded:!1,isFormEditor:()=>\"function\"==typeof InitializeEditor,callIfLoaded:function(o){return!(!gform.domLoaded||!gform.scriptsLoaded||!gform.themeScriptsLoaded&&!gform.isFormEditor()||(gform.isFormEditor()&&console.warn(\"The use of gform.initializeOnLoaded() is deprecated in the form editor context and will be removed in Gravity Forms 3.1.\"),o(),0))},initializeOnLoaded:function(o){gform.callIfLoaded(o)||(document.addEventListener(\"gform_main_scripts_loaded\",()=>{gform.scriptsLoaded=!0,gform.callIfLoaded(o)}),document.addEventListener(\"gform\/theme\/scripts_loaded\",()=>{gform.themeScriptsLoaded=!0,gform.callIfLoaded(o)}),window.addEventListener(\"DOMContentLoaded\",()=>{gform.domLoaded=!0,gform.callIfLoaded(o)}))},hooks:{action:{},filter:{}},addAction:function(o,r,e,t){gform.addHook(\"action\",o,r,e,t)},addFilter:function(o,r,e,t){gform.addHook(\"filter\",o,r,e,t)},doAction:function(o){gform.doHook(\"action\",o,arguments)},applyFilters:function(o){return gform.doHook(\"filter\",o,arguments)},removeAction:function(o,r){gform.removeHook(\"action\",o,r)},removeFilter:function(o,r,e){gform.removeHook(\"filter\",o,r,e)},addHook:function(o,r,e,t,n){null==gform.hooks[o][r]&&(gform.hooks[o][r]=[]);var d=gform.hooks[o][r];null==n&&(n=r+\"_\"+d.length),gform.hooks[o][r].push({tag:n,callable:e,priority:t=null==t?10:t})},doHook:function(r,o,e){var t;if(e=Array.prototype.slice.call(e,1),null!=gform.hooks[r][o]&&((o=gform.hooks[r][o]).sort(function(o,r){return o.priority-r.priority}),o.forEach(function(o){\"function\"!=typeof(t=o.callable)&&(t=window[t]),\"action\"==r?t.apply(null,e):e[0]=t.apply(null,e)})),\"filter\"==r)return e[0]},removeHook:function(o,r,t,n){var e;null!=gform.hooks[o][r]&&(e=(e=gform.hooks[o][r]).filter(function(o,r,e){return!!(null!=n&&n!=o.tag||null!=t&&t!=o.priority)}),gform.hooks[o][r]=e)}});\n<\/script>\n\n                <div class='gf_browser_gecko gform_wrapper gravity-theme gform-theme--no-framework lawyer-form_wrapper gplaceholder_wrapper form-with-labels-no-asterisks_wrapper has-new-validation-error-styling_wrapper' data-form-theme='gravity-theme' data-form-index='0' id='gform_wrapper_2453' style='display:none'><div id='gf_2453' class='gform_anchor' tabindex='-1'><\/div><form method='post' enctype='multipart\/form-data' target='gform_ajax_frame_2453' id='gform_2453' class='lawyer-form gplaceholder form-with-labels-no-asterisks has-new-validation-error-styling' action='\/api\/wp\/v2\/posts\/189320#gf_2453' data-formid='2453' novalidate>\n                        <div class='gform-body gform_body'><div id='gform_fields_2453' class='gform_fields top_label form_sublabel_below description_below validation_below'><div id=\"field_2453_1000\" class=\"gfield gfield--type-honeypot gform_validation_container field_sublabel_below gfield--has-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2453_1000'>Email<\/label><div class='ginput_container'><input name='input_1000' id='input_2453_1000' type='text' value='' autocomplete='new-password'\/><\/div><div class='gfield_description' id='gfield_description_2453_1000'>This field is for validation purposes and should be left unchanged.<\/div><\/div><div id=\"field_2453_1\" class=\"gfield gfield--type-text gfield--input-type-text gf_left_half gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2453_1'>First Name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_text\">(Required)<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_1' id='input_2453_1' type='text' value='' class='medium'     aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_2453_12\" class=\"gfield gfield--type-text gfield--input-type-text gf_right_half gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2453_12'>Last Name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_text\">(Required)<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_12' id='input_2453_12' type='text' value='' class='medium'     aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_2453_2\" class=\"gfield gfield--type-email gfield--input-type-email gf_left_half gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2453_2'>Email Address<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_text\">(Required)<\/span><\/span><\/label><div class='ginput_container ginput_container_email'>\n                            <input name='input_2' id='input_2453_2' type='email' value='' class='medium'    aria-required=\"true\" aria-invalid=\"false\"  \/>\n                        <\/div><\/div><div id=\"field_2453_3\" class=\"gfield gfield--type-phone gfield--input-type-phone gf_right_half gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2453_3'>Phone<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_text\">(Required)<\/span><\/span><\/label><div class='ginput_container ginput_container_phone'><input name='input_3' id='input_2453_3' type='tel' value='' class='medium'   aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_2453_14\" class=\"gfield gfield--type-select gfield--input-type-select gfield--width-full custom-select gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2453_14'>Number of Employees in Your Business<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_text\">(Required)<\/span><\/span><\/label><div class='ginput_container ginput_container_select'><select name='input_14' id='input_2453_14' class='large gfield_select'    aria-required=\"true\" aria-invalid=\"false\" ><option value='' selected='selected'>Select ...<\/option><option value='0' >0<\/option><option value='1' >1-5<\/option><option value='6' >6-20<\/option><option value='21' >21-50<\/option><option value='51' >51-250<\/option><option value='250' >250+<\/option><\/select><\/div><\/div><div id=\"field_2453_4\" class=\"gfield gfield--type-textarea gfield--input-type-textarea gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' 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View our <a href=\"https:\/\/legalvision.co.uk\/privacy-notice\/\" target=\"_blank\">Privacy Policy<\/a>. <\/div><div id=\"field_2453_8\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_8' id='input_2453_8' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='http:\/\/legalvision.co.uk\/api\/wp\/v2\/posts\/189320' \/><\/div><\/div><div id=\"field_2453_13\" class=\"gfield gfield--type-hidden gfield--input-type-hidden gform_hidden field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_text'><input name='input_13' id='input_2453_13' type='hidden' class='gform_hidden'  aria-invalid=\"false\" value='generic_form' \/><\/div><\/div><fieldset id=\"field_2453_999\" class=\"gfield gfield--type-checkbox gfield--type-choice gfield__uk-marketo-opt-in field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><legend class='gfield_label gform-field-label screen-reader-text' ><\/legend><div class='ginput_container ginput_container_checkbox'><div class='gfield_checkbox ' id='input_2453_999'><div class='gchoice gchoice_2453_999_1'>\n\t\t\t\t\t\t\t\t<input class='gfield-choice-input' name='input_999.1' type='checkbox'  value='1'  id='choice_2453_999_1'   \/>\n\t\t\t\t\t\t\t\t<label for='choice_2453_999_1' id='label_2453_999_1' class='gform-field-label gform-field-label--type-inline'>By submitting this form, you agree to receive content and event invitations from us to help you grow your business. 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Privacy and cookie policy documents focus on how you handle users&#8217; data and use cookies, which are documents for disclosure purposes. In contrast, contractual documents such as sales e-commerce sales terms establish a legal contract with your customers, which governs the legal terms of sale, returns, and other commercial issues.&nbsp;<\/p>\n\n\n\n<div  class=\"box box--icon box--info\">\n    <p>Confusing these documents can lead to legal issues and misunderstandings with your customers. Each document serves a specific purpose and should be clear and distinct to avoid confusion.<\/p>\n<\/div>\n\n\n\n<p>If you require support with these documents, you should seek legal advice. Legal advice is valuable and can help you ensure that your e-commerce data privacy documents are comprehensive and compliant with legal requirements. Lawyers can also guide you on legal rules when running an e-commerce shop.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Key Takeaways<\/h2>\n\n\n\n<p>Data privacy and cookie documents are crucial for any e-commerce shop. A clear Cookie Policy and Privacy Policy are essential for informing users about how their data is collected, used, and protected and how cookies are used. These documents help build trust and ensure compliance with legal requirements. It is essential to distinguish between privacy and contractual documents, as each serves a different purpose. Legal advisors can help you draft these documents compliantly, protecting your business from risk.&nbsp;<\/p>\n\n\n\n<p>If you need legal advice or help with your data privacy documents, LegalVision\u2019s experienced <a href=\"https:\/\/legalvision.co.uk\/services\/data-privacy-it-lawyers\/\">data, privacy and IT lawyers<\/a> can assist you as part of our LegalVision membership. For a low monthly fee, you will have unlimited access to lawyers who can answer your questions and draft and review your documents. Call us today at <a href=\"tel:+448081968584\" class=\"AVANSERnumber dynamic-number\">0808 196 8584<\/a> or visit our <a href=\"https:\/\/legalvision.co.uk\/membership\/\">membership page<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Frequently Asked Questions <\/h2>\n\n\n\n<p><strong>1. Why do E-commerce shops need a Cookie and Privacy Policy?<\/strong><\/p>\n\n\n\n<p>A Cookie Policy and a Privacy Policy serve different purposes. A Cookie Policy informs users about how cookies are used on your e-commerce site, while a Privacy Policy is a document that explains how your business collects, uses, and protects personal data. Both documents are necessary for transparency and legal compliance if an e-commerce shop collects personal data and uses cookies.&nbsp;<\/p>\n\n\n\n<p><strong>2. How can legal advice help in drafting data privacy documents?<\/strong><\/p>\n\n\n\n<p>Legal advice will help ensure your data privacy documents are correct and comply with relevant laws. Lawyers can also guide data protection and cookie law rules, which you must follow to ensure that your e-commerce shop meets all legal requirements.<\/p>\n<div class=\"not-prose m-feedback-prompt\">\n    <!-- Thumbs up\/down bar -->\n    <div class=\"m-feedback-prompt__main\">\n        <div class=\"m-feedback-prompt__title\">Was this article helpful?<\/div>\n        <div>\n            <!--span class=\"m-feedback-prompt__button--text\">Thanks!<\/span-->\n            <button type=\"button\" class=\"m-feedback-prompt__button m-feedback-prompt__button--yes\"\n                    data-analytics-link=\"feedback-prompt:yes\" aria-label=\"Agree\">\n                <i class=\"fa-regular fa-thumbs-up fa-3x\"><\/i>\n            <\/button>\n            <button type=\"button\" class=\"m-feedback-prompt__button m-feedback-prompt__button--no\"\n                    data-analytics-link=\"feedback-prompt:no\" aria-label=\"Disagree\">\n                <i class=\"fa-regular fa-thumbs-down fa-3x\"><\/i>\n            <\/button>\n        <\/div>\n    <\/div>\n\n    <!-- Feedback form -->\n    <div class=\"m-feedback-prompt__form\">\n        <div class=\"m-feedback-prompt__form--thanks \">\n            <div>Thanks!<\/div>\n            <p>\n                We appreciate your feedback \u2013 your submission has been successfully received.            <\/p>\n        <\/div>\n        <form id=\"contact-form\" class=\"m-feedback-prompt__form--form\" action=\"\" method=\"post\">\n            <input type=\"hidden\" id=\"authenticity_token\" name=\"authenticity_token\" value=\"9eb4f72322\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/api\/wp\/v2\/posts\/189320\" \/>            <input value=\"https:\/\/legalvision.co.uk\/data-privacy-it\/vital-data-privacy-cookie-documents-e-commerce\/\" type=\"hidden\" name=\"currenturl\"\n                   id=\"currenturl\">\n            <input value=\"Vital Data Privacy and Cookie Documents for Your E-Commerce Shop\" type=\"hidden\" name=\"currenttitle\"\n                   id=\"currenttitle\">\n            <label>\n                <!-- display on thumbs-up -->\n                <span class=\"m-feedback-prompt__feedback m-feedback-prompt__feedback--yes\">\n                    Can you tell us <span class=\"font-semibold\">why<\/span> you found it helpful?\n                <\/span>\n\n                <!-- display on thumbs-down -->\n                <span class=\"m-feedback-prompt__feedback m-feedback-prompt__feedback--no text-lg\">\n                    How can we better improve this article?\n                <\/span>\n                <textarea name=\"feedbackmessage\" id=\"feedbackmessage\" required><\/textarea>\n            <\/label>\n\n            <div class=\"m-feedback-prompt__form--error\" id=\"form-submit-error\"><\/div>\n            <button id=\"submit-contact-form-button\" type=\"submit\" name=\"commit\" class=\"m-feedback-prompt__form--submit\"\n                    data-analytics-link=\"feedback-prompt:submit\">\n                Submit            <\/button>\n        <\/form>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Many businesses now operate online and gather a range of user data. Protecting your customers&#8217; data and rights is vital when running a digital online business. Robust data privacy and cookie documents are essential for e-commerce businesses to comply with mandatory legal requirements and maintain customer trust. This article explores vital data privacy and cookie<a href=\"https:\/\/legalvision.co.uk\/data-privacy-it\/vital-data-privacy-cookie-documents-e-commerce\/\">Continue reading <span class=\"sr-only\">&#8220;Vital Data Privacy and Cookie Documents for Your E-Commerce Shop&#8221;<\/span><\/a><\/p>\n","protected":false},"author":13436,"featured_media":3184,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","editor_notices":[],"footnotes":""},"categories":[27],"tags":[20,749,1341,1817],"class_list":["post-189320","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-data-privacy-it","tag-small-business","tag-privacy-policy","tag-gdpr-compliance","tag-cookie-policy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - 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