{"id":186949,"date":"2024-04-09T02:28:20","date_gmt":"2024-04-09T01:28:20","guid":{"rendered":"https:\/\/legalvision.co.uk\/?p=186949"},"modified":"2024-11-18T23:08:15","modified_gmt":"2024-11-18T23:08:15","slug":"right-to-be-forgotten","status":"publish","type":"post","link":"https:\/\/legalvision.co.uk\/data-privacy-it\/right-to-be-forgotten\/","title":{"rendered":"When Should Your UK Business Act Upon an Individual&#8217;s Right to Be Forgotten?"},"content":{"rendered":"\n<p>With the advent of the internet and digital technologies, the concept of privacy has become more critical than ever. To address these concerns, the General Data Protection Regulation (GDPR) empowers individuals to control their personal data and introduces the &#8220;right to be forgotten&#8221;.  This allows individuals to request erasure of their data from <a href=\"https:\/\/legalvision.co.uk\/data-privacy-it\/data-controller\/\">data controllers<\/a>. However, it poses challenges for UK businesses. This article will explore when your company should act upon an individual\u2019s right to be forgotten to ensure your business avoids <a href=\"https:\/\/legalvision.co.uk\/data-privacy-it\/how-does-gdpr-affect-my-business\/\">breaching the GDPR<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Is the \u2018Right to Be Forgotten\u2019?<\/h2>\n\n\n\n<p>UK law grants individuals the right to request that organisations erase their personal data without undue delay. This &#8220;right to be forgotten&#8221; is applied if the data is no longer needed, inaccurate, or processed illegally. The right remains in effect after Brexit and applies to all EU member states.<\/p>\n\n\n\n<p>The right to be forgotten is not absolute, and exceptions exist. For example, your business has the right to retain personal information if it is necessary for legal compliance, regulations, or defending itself in a legal claim.<\/p>\n\n\n\n<p>The right to be forgotten only applies to searchable data accessible through search engines. This means your business is not legally obligated to erase personal data stored internally that is not publicly searchable.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">When Should Your UK Business Act Upon an Individual\u2019s Right to Be Forgotten?<\/h2>\n\n\n\n<p>In certain situations, a UK business must comply with an individual&#8217;s right to be forgotten. Failing to do this could be a breach of the GDPR or the Data Protection Act. With this in mind, let us explore some examples below.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. No Longer Necessary<\/h3>\n\n\n\n<p>Under the UK GDPR, personal data must be kept for no longer than necessary for the purposes for which it is processed. If a business no longer requires an individual\u2019s personal data for its intended purpose, the individual has the right to request the erasure of their personal data.<\/p>\n\n\n\n<p>For example, suppose a customer has closed their account with a business and no longer requires their services. In this case,&nbsp; the company should erase their personal data upon request.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Inaccuracy<\/h3>\n\n\n\n<p>If the personal information is inaccurate, incomplete or out-of-date, the individual has the right to request the erasure or correction of their personal data.<\/p>\n\n\n\n<p>Your business should ensure that the personal data it holds is accurate and up-to-date. Upon receiving a request to erase inaccurate personal data, your company must take the following actions:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>erase the inaccurate information; and<\/li>\n\n\n\n<li>verify and ensure the accuracy of any corrected data.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3. Unlawful Processing<\/h3>\n\n\n\n<p>If personal information is unlawfully processed, the individual has the right to request the erasure of their personal data.<\/p>\n\n\n\n<p>Processing personal data without the individual&#8217;s consent and using it for illegitimate reasons or beyond the purpose of collection constitutes unlawful processing.<\/p>\n\n\n\n<p>To ensure lawful processing, your business must actively verify consent and only use personal information for legitimate and originally intended purposes. If processing is found unlawful, take immediate steps to erase the data.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Irrelevance&nbsp;<\/h3>\n\n\n\n<p>If personal information is no longer relevant to the purpose for which it was collected, such as direct marketing purposes, the data subject has the right to request the erasure of this data.&nbsp;&nbsp;<\/p>\n\n\n\n<p>For example, suppose your business collected personal information for a marketing campaign that has ended. In this case, the individual has the right to request the erasure of their personal data.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5. Objection<\/h3>\n\n\n\n<p>Upon receiving an objection to processing personal data, you must assess whether it is necessary for the intended purpose.<\/p>\n\n\n\n<p>If it is not necessary, your company should erase their data. In some cases, your business can legally retain the data and refuse to process personal information. For example, this includes situations involving legal or regulatory compliance or existing legal action.<\/p>\n\n\n\n\n<a href=\"#content-next\"\n   class=\"block p-4 mt-10 text-xl font-bold text-center text-white no-underline bg-gray-800 rounded-t-xl\">\n    Continue reading this article below the form\n    <i class=\"text-xl fa-regular fa-arrow-down\"><\/i>\n<\/a>\n<div class=\"px-6 pt-10 pb-12 mb-10 text-center bg-gray-100 rounded-b-xl sm:px-12 test\">\n    <div class=\"mb-8 text-2xl font-bold text-orange\">\n        Need legal advice?\n        <br>\n        <span class=\"text-lg not-prose\">\n                            Call <a href=\"tel:+448081968584\" class=\"not-prose\">0808 196 8584<\/a> for urgent assistance.\n                <br>\n                Otherwise, complete this form, and we will contact you within one business day.\n                    <\/span>\n    <\/div>\n\n    \n\n<div class=\"not-prose flex justify-center text-left gform_input_bg_white    \">\n    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Individuals may also take legal action against your business, with time, stress and cost implications.<\/p>\n\n\n\n    <div class=\"my-7 lg:my-10 border-y-2 border-gray-100 py-7 lg:py-10 flex flex-col sm:flex-row items-start gap-10\">\n                    <img decoding=\"async\" class=\"w-52 mx-auto my-0! rounded\" src=\"https:\/\/img.legalvision.com.au\/wp-content\/uploads\/sites\/4\/2023\/05\/19032740\/Screen-Shot-2023-05-19-at-12.27.26-pm-1.png\" alt=\"Front page of publication\"\n                 loading=\"lazy\" width=\"208\" height=\"298\">\n                <section>\n            <div class=\"text-2xl font-bold\">Privacy Notice<\/div>\n            <div class=\"body-text\">\n                <p>This Website Privacy Notice states how a business will deal with the personal information of its users.<\/p>\n            <\/div>\n            \n\n<a href=\"https:\/\/legalvision.co.uk\/documents\/website-privacy-notice\/\" class=\" block px-5 py-3.5 max-w-fit bg-orange button__hover transition rounded text-white font-bold text-lg no-underline uppercase leading-tight text-center\" target=\"\" rel=\"\">Download Now<\/a>        <\/section>\n    <\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\">Key Takeaways<\/h2>\n\n\n\n<p>The right to be forgotten is an important legal right that allows individuals to protect their privacy. This is ensured by allowing requests for the erasure of their personal data by UK organisations. Your business should act upon an individual\u2019s right to be forgotten in certain situations. For example, when the personal data is no longer necessary, inaccurate or unlawfully processed.<\/p>\n\n\n\n<p>Failing to comply with the right to be forgotten can have severe consequences for your business. These include ICO fines and reputational damage. Upon receipt of a complex right-to-be-forgotten request, you should consider expert legal advice. This way, you can ensure GDPR compliance and avoid GDPR fines.\u00a0<\/p>\n\n\n\n<p>If you need help processing personal data deletion requests, our experienced <a href=\"https:\/\/legalvision.co.uk\/it-lawyers-lp\/\">Data, Privacy and IT lawyers<\/a> can assist as part of our LegalVision membership. For a low monthly fee, you will have unlimited access to lawyers to answer your questions and draft and review your documents.\u00a0 Call us today on <a href=\"tel:+448081968584\" class=\"AVANSERnumber dynamic-number\">0808 196 8584<\/a> or visit our <a href=\"https:\/\/legalvision.co.uk\/membership\/\">membership page<\/a>.\u00a0\u00a0<\/p>\n<div class=\"not-prose m-feedback-prompt\">\n    <!-- Thumbs up\/down bar -->\n    <div class=\"m-feedback-prompt__main\">\n        <div class=\"m-feedback-prompt__title\">Was this article helpful?<\/div>\n        <div>\n            <!--span class=\"m-feedback-prompt__button--text\">Thanks!<\/span-->\n            <button type=\"button\" class=\"m-feedback-prompt__button m-feedback-prompt__button--yes\"\n                    data-analytics-link=\"feedback-prompt:yes\" aria-label=\"Agree\">\n                <i class=\"fa-regular fa-thumbs-up fa-3x\"><\/i>\n            <\/button>\n            <button type=\"button\" class=\"m-feedback-prompt__button m-feedback-prompt__button--no\"\n                    data-analytics-link=\"feedback-prompt:no\" aria-label=\"Disagree\">\n                <i class=\"fa-regular fa-thumbs-down fa-3x\"><\/i>\n            <\/button>\n        <\/div>\n    <\/div>\n\n    <!-- Feedback form -->\n    <div class=\"m-feedback-prompt__form\">\n        <div class=\"m-feedback-prompt__form--thanks \">\n            <div>Thanks!<\/div>\n            <p>\n                We appreciate your feedback \u2013 your submission has been successfully received.            <\/p>\n        <\/div>\n        <form id=\"contact-form\" class=\"m-feedback-prompt__form--form\" action=\"\" method=\"post\">\n            <input type=\"hidden\" id=\"authenticity_token\" name=\"authenticity_token\" value=\"4d339a24e7\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/api\/wp\/v2\/posts\/186949\" \/>            <input value=\"https:\/\/legalvision.co.uk\/data-privacy-it\/right-to-be-forgotten\/\" type=\"hidden\" name=\"currenturl\"\n                   id=\"currenturl\">\n            <input value=\"When Should Your UK Business Act Upon an Individual&#8217;s Right to Be Forgotten?\" type=\"hidden\" name=\"currenttitle\"\n                   id=\"currenttitle\">\n            <label>\n                <!-- display on thumbs-up -->\n                <span class=\"m-feedback-prompt__feedback m-feedback-prompt__feedback--yes\">\n                    Can you tell us <span class=\"font-semibold\">why<\/span> you found it helpful?\n                <\/span>\n\n                <!-- display on thumbs-down -->\n                <span class=\"m-feedback-prompt__feedback m-feedback-prompt__feedback--no text-lg\">\n                    How can we better improve this article?\n                <\/span>\n                <textarea name=\"feedbackmessage\" id=\"feedbackmessage\" required><\/textarea>\n            <\/label>\n\n            <div class=\"m-feedback-prompt__form--error\" id=\"form-submit-error\"><\/div>\n            <button id=\"submit-contact-form-button\" type=\"submit\" name=\"commit\" class=\"m-feedback-prompt__form--submit\"\n                    data-analytics-link=\"feedback-prompt:submit\">\n                Submit            <\/button>\n        <\/form>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>With the advent of the internet and digital technologies, the concept of privacy has become more critical than ever. To address these concerns, the General Data Protection Regulation (GDPR) empowers individuals to control their personal data and introduces the &#8220;right to be forgotten&#8221;. This allows individuals to request erasure of their data from data controllers.<a href=\"https:\/\/legalvision.co.uk\/data-privacy-it\/right-to-be-forgotten\/\">Continue reading <span class=\"sr-only\">&#8220;When Should Your UK Business Act Upon an Individual&#8217;s Right to Be Forgotten?&#8221;<\/span><\/a><\/p>\n","protected":false},"author":13349,"featured_media":3062,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"179170,186609,1004,178809,186637,180448","_relevanssi_noindex_reason":"","editor_notices":[],"footnotes":""},"categories":[27],"tags":[365,495,1873,1874],"class_list":["post-186949","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-data-privacy-it","tag-gdpr","tag-data","tag-right-to-be-forgotten","tag-uk-business"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>When Should Your Business Act Upon the Right to Be Forgotten? 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Qualifications: Professional Skills Course - Law, University of Law; Legal Practice Course - Law, College of Law; Bachelor of Laws, University of Southampton.","sameAs":["https:\/\/www.linkedin.com\/in\/tom-sutherland-72b4509b\/"],"url":"https:\/\/legalvision.co.uk\/author\/thomassutherland\/"}]}},"_links":{"self":[{"href":"https:\/\/legalvision.co.uk\/api\/wp\/v2\/posts\/186949","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/legalvision.co.uk\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/legalvision.co.uk\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/legalvision.co.uk\/api\/wp\/v2\/users\/13349"}],"replies":[{"embeddable":true,"href":"https:\/\/legalvision.co.uk\/api\/wp\/v2\/comments?post=186949"}],"version-history":[{"count":3,"href":"https:\/\/legalvision.co.uk\/api\/wp\/v2\/posts\/186949\/revisions"}],"predecessor-version":[{"id":187076,"href":"https:\/\/legalvision.co.uk\/api\/wp\/v2\/posts\/186949\/revisions\/187076"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/legalvision.co.uk\/api\/wp\/v2\/media\/3062"}],"wp:attachment":[{"href":"https:\/\/legalvision.co.uk\/api\/wp\/v2\/media?parent=186949"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/legalvision.co.uk\/api\/wp\/v2\/categories?post=186949"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/legalvision.co.uk\/api\/wp\/v2\/tags?post=186949"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}