{"id":179105,"date":"2023-01-11T04:49:33","date_gmt":"2023-01-11T04:49:33","guid":{"rendered":"https:\/\/legalvision.co.uk\/?p=179105"},"modified":"2023-01-18T03:46:26","modified_gmt":"2023-01-18T03:46:26","slug":"best-ip-business","status":"publish","type":"post","link":"https:\/\/legalvision.co.uk\/intellectual-property\/best-ip-business\/","title":{"rendered":"How to Choose the Best IP for Your UK Business"},"content":{"rendered":"<p><span style=\"font-weight: 400\">When running a business in the UK, it is important to consider the various types of intellectual property applicable to your product or service offering. This article will discuss the different ways you can choose the best intellectual property (IP) for your specific business.<\/span><\/p>\n    <div class=\"my-7 lg:my-10 border-y-2 border-gray-100 py-7 lg:py-10 flex flex-col sm:flex-row items-start gap-10\">\n                    <img decoding=\"async\" class=\"w-52 mx-auto my-0! rounded\" src=\"https:\/\/img.legalvision.com.au\/wp-content\/uploads\/sites\/4\/2022\/09\/16051654\/UK-Trade-Mark-Essentials-Screenshot-290x410-1.jpg\" alt=\"Front page of publication\"\n                 loading=\"lazy\" width=\"208\" height=\"298\">\n                <section>\n            <div class=\"text-2xl font-bold\">Trade Mark Essentials<\/div>\n            <div class=\"body-text\">\n                <p>LegalVision&#8217;s Trade Mark Essentials Guide provides valuable information for any business looking to register or enforce a trade mark. <\/p>\n            <\/div>\n            \n\n<a href=\"https:\/\/go.legalvision.co.uk\/uk-trade-mark-essentials-guide.html\" class=\" block px-5 py-3.5 max-w-fit bg-orange button__hover transition rounded text-white font-bold text-lg no-underline uppercase leading-tight text-center\" target=\"\" rel=\"\">Download Now<\/a>        <\/section>\n    <\/div>\n\n<h2><span style=\"font-weight: 400\">Consider What You Offer Your Customers<\/span><\/h2>\n<p><span style=\"font-weight: 400\">IP protection provides security over the intangible assets of your business. Your IP rights will often depend on the type of product or service your business provide. This is because certain types of intellectual property will be specific to one area or industry. It is important to select the right type of IP to maximise the protection you can obtain.<\/span><\/p>\n<p><span style=\"font-weight: 400\">For example, if your business has invented a new product and you wish to protect it from being copied, obtaining a patent would be the most important type of IP protection. In contrast, if you wish to protect a particular design of footwear you have created, a registered <\/span><a href=\"https:\/\/legalvision.co.uk\/intellectual-property\/what-are-design-rights\/\"><span style=\"font-weight: 400\">design right<\/span><\/a><span style=\"font-weight: 400\"> is more appropriate.<\/span><\/p>\n<h2><span style=\"font-weight: 400\">Automatic Intellectual Property Rights<\/span><\/h2>\n<p><span style=\"font-weight: 400\">The Intellectual Property Office governs IP rights in the UK. Normally, you will have to submit an application when seeking to obtain IP protection. However, some IP rights will automatically apply without the need to register. For example, copyright automatically protects creative\/artistic works. Once you produce a piece of creative work, you can begin enforcing your copyright over it.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400\">The Intellectual Property Office advises using the \u00a9 symbol next to any piece of work which falls into the categories copyright applies, including:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">films;<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">television;<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">literary work;<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">non-literary work;<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">photography; and<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">sound recordings.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">&nbsp;<\/span><span style=\"font-weight: 400\">It does not matter if you do not mark your copyrighted work with a \u00a9 symbol, as it will still hold the same level of protection without the mark. However, it is useful to deter competitors from infringing your IP rights.<\/span><\/p>\n\n<a href=\"#content-next\"\n   class=\"block p-4 mt-10 text-xl font-bold text-center text-white no-underline bg-gray-800 rounded-t-xl\">\n    Continue reading this article below the form\n    <i class=\"text-xl fa-regular fa-arrow-down\"><\/i>\n<\/a>\n<div class=\"px-6 pt-10 pb-12 mb-10 text-center bg-gray-100 rounded-b-xl sm:px-12 test\">\n    <div class=\"mb-8 text-2xl font-bold text-orange\">\n        Need legal advice?\n        <br>\n        <span class=\"text-lg not-prose\">\n                            Call <a href=\"tel:+448081968584\" class=\"not-prose\">0808 196 8584<\/a> for urgent assistance.\n                <br>\n                Otherwise, complete this form, and we will contact you within one business day.\n                    <\/span>\n    <\/div>\n\n    \n\n<div class=\"not-prose flex justify-center text-left gform_input_bg_white    \">\n    <script>\nvar 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For example, <\/span><a href=\"https:\/\/legalvision.co.uk\/intellectual-property\/why-trade-marks-are-useful\/\"><span style=\"font-weight: 400\">trade mark protection<\/span><\/a><span style=\"font-weight: 400\"> applies to any business due to its flexibility. Trade marks provide exclusive rights over intangible assets such as:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">logos;<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">slogans;<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">brand colours; and<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">symbols.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">A trade mark can be a highly valuable asset for your business as it increases your <\/span><a href=\"https:\/\/legalvision.co.uk\/intellectual-property\/succesful-intellectual-property-strategy\/\"><span style=\"font-weight: 400\">brand visibility<\/span><\/a><span style=\"font-weight: 400\">. It also assists in marketing your products or services across multiple jurisdictions. Notably, your business is not limited to holding one type of trade mark. You can hold as many trade marks as you wish, which means you can maximise your exclusive rights.<\/span><\/p>\n<p><span style=\"font-weight: 400\">If you are struggling to decide what type of intellectual property to obtain protection with, trade mark protection should be a primary consideration. The application process through the Intellectual Property Office is relatively straightforward and encourages creativity. By designing a logo, slogan or symbol that stands out, your registered trade mark can create brand recognition amongst customers.&nbsp;<\/span><\/p>\n<h2><span style=\"font-weight: 400\">Key Takeaways<\/span><\/h2>\n<p><span style=\"font-weight: 400\">When considering which intellectual property rights are applicable to your business, there are important considerations. First, consider what type of product or service you are offering and whether there are specific IP rights for that product or service. Second, determine whether automatic rights such as copyright protection are applicable to your business. Finally, remember to register trade marks as a form of IP protection, as they are highly flexible and are usually applicable to all types of businesses.<\/span><\/p>\n<p><span style=\"font-weight: 400\">If you need advice surrounding intellectual property protection for your business, our experienced <\/span><a href=\"https:\/\/legalvision.co.uk\/intellectual-property-lawyers-lp\/\"><span style=\"font-weight: 400\">intellectual property<\/span><\/a><span style=\"font-weight: 400\"> lawyers can assist as part of our LegalVision membership. For a low monthly fee, you will have unlimited access to lawyers to answer your questions and draft and review your documents. Call us today on <a href=\"tel:+448081968584\" class=\"AVANSERnumber dynamic-number\">0808 196 8584<\/a> or visit our <\/span><a href=\"https:\/\/legalvision.co.uk\/trademark-registration-lp\/\"><span style=\"font-weight: 400\">membership page<\/span><\/a><span style=\"font-weight: 400\">.<\/span><\/p>\n<h2><span style=\"font-weight: 400\">Frequently Asked Questions<\/span><\/h2>\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1673412135132\"><strong class=\"schema-faq-question\"><strong>What is a trade mark?<\/strong><\/strong> <p class=\"schema-faq-answer\">A trade mark is any distinguishing feature you use that is connected to some aspect of your brand. It can take many forms, including a symbol, logo, phrase, colour palette, or sound.\u00a0<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1673412147439\"><strong class=\"schema-faq-question\"><strong>What is copyright?<\/strong><\/strong> <p class=\"schema-faq-answer\">Copyright is a form of IP protection that automatically applies to creative body of works, like paintings, songs and photographs. Unlike trade marks, you do not have to register for copyright protection. It automatically exists when you create a creative piece of work.<\/p> <\/div> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>When running a business in the UK, it is important to consider the various types of intellectual property applicable to your product or service offering. This article will discuss the different ways you can choose the best intellectual property (IP) for your specific business. Consider What You Offer Your Customers IP protection provides security over<a href=\"https:\/\/legalvision.co.uk\/intellectual-property\/best-ip-business\/\">Continue reading <span class=\"sr-only\">&#8220;How to Choose the Best IP for Your UK Business&#8221;<\/span><\/a><\/p>\n","protected":false},"author":13353,"featured_media":3209,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"780,174981,1352,176070,175547,174696","_relevanssi_noindex_reason":"","editor_notices":[],"footnotes":""},"categories":[38],"tags":[20,21,188,200,208,678],"class_list":["post-179105","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-intellectual-property","tag-small-business","tag-medium-business","tag-copyright","tag-intellectual-property-protections","tag-trade-mark","tag-ip"],"acf":[],"yoast_head":"<!-- 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