LegalVision’s Trade Mark Essentials Guide provides valuable information for any business looking to register or enforce a trade mark. <\/p>\n <\/div>\n \n\nDownload Now<\/a> <\/section>\n <\/div>\n\n\n\n\n A trade mark is any sign you use in the marketplace that acts as a \u201cbadge of origin\u201d for your business to signify to consumers which business they are purchasing goods or services from. In other words, your trade marks are your \u201cbadges of origin\u201d. Therefore, a key feature is that they are unique in character. A registered one should differentiate you from your competitors and be easily recognisable within your industry as relating to your business.\u00a0<\/p>\n\n\n\n Trade mark registration<\/a> is a cost-effective and proactive way to strengthen your intellectual property rights and protect your brand.<\/p>\n\n\n\n It can take many different forms, such as:<\/p>\n\n\n\n Some famous examples of trade marks include:<\/p>\n\n\n\n While there are significant benefits to registering, trade marks do not need<\/em> to be registered. The UK recognises that unregistered rights<\/a> can exist within trade marks that have been used for a long time, or that have garnered a significant enough reputation. However, enforcing unregistered rights is a complex and often expensive task. You can signal to customers that you are using an unregistered trade mark by using the \u201c\u2122\u201d symbol. If you want to secure your brand, however, usually the best thing you can do is to apply to register your marks proactively.<\/p>\n\n\n\n\n\n Continue reading this article below the form\n <\/i>\n<\/a>\nWhat is a Trade Mark?<\/h2>\n\n\n\n
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Unregistered Trade Marks<\/h2>\n\n\n\n
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