LegalVision’s Trade Mark Essentials Guide provides valuable information for any business looking to register or enforce a trade mark. <\/p>\n <\/div>\n \n\nDownload Now<\/a> <\/section>\n <\/div>\n\n\n\n\n Trade mark registrations protect your business\u2019s brand. You can use trade mark registrations to legally protect your:<\/p>\n\n\n\n Having a registered trade mark for your business gives you specific rights. Not only does trade mark registration give you the exclusive right to use that trade mark, but you can also decide whether you want to allow others to use it. Registered trade marks are also seen as attractive assets<\/a> by investors and buyers, should you ever decide to sell your business or take on investment. <\/p>\n\n\n\n The UK Intellectual Property Office<\/a> (UKIPO) handles all UK trade mark applications. To be valid for trade mark registration, your trade mark must be unique and distinctive. If your chosen mark is too similar to an earlier trade mark, you may not be able to register your trade mark. Your trade marks can be:<\/p>\n\n\n\n If your trade mark is unable to achieve registration, you can hold an unregistered trade mark. You can prove your ownership of this through the use and the accumulation of reputation and goodwill associated with that brand. If anyone infringes your unregistered trade mark, it can be challenging to establish a legal claim, though. As such, obtaining a trade mark registration makes it much easier to take legal action.<\/p>\n\n\n\n Patents protect inventions. If your business creates brand-new inventions, you may need a patent to prevent anyone else from marketing or selling products that use your invention.<\/p>\n\n\n\n To obtain a patent, you must:<\/p>\n\n\n\nWhat Do Trade Mark Registrations Protect?<\/h2>\n\n\n\n
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What Do Patents Protect<\/h2>\n\n\n\n
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